Milanese from Rome, Giulia Mizzoni has lived in Milan for five years, she is 31 years old and is a FoxSports presenter and commentator, the only female face of the channel. In 2011 Giulia was the first Italian woman to comment a Champions League game (for the record: RC Genk-Bayer Leverkusen). In a few days, on April 4th, Giulia will go on maternity leave. Her baby boy is to be born in May and will be called Pietro. The football fans will not see her for a while.
Two words: Giò Forma. If one is not in the field – the field of the true creatives, the real ones always on the ball, not the hipster ones who are good for a drink – when they read these two words they are rightly inclined to think: What’s that ? Who are these guys? What do they do? First things first. Giò Forma is the name of a Milan firm of architects, designers and artists who are currently among the most valued and appreciated realities in Italy, also because of their ability to stay on the market in their innovative and unconventional way.
In short, they do everything: from the famous Tree of Life of Expo 2015 to the Radio Deejay’s 34th birthday party in Rome, from Versace fashion shows to Laura Pausini’s and Tiziano Ferro’s concerts, from the event to celebrate the Bicentennial of the Mexican Republic to the opening of the Museum of Bahrain. They come up with the ideas, develop the skills and realize it. In Italy and abroad.
Giò Forma has three partners, all 46 years old: Cristiana Picco from Milan, graduated in painting at the Accademia di Brera; Claudio Santucci, architect from Florence (born in Livorno, in the picture he is the one on the left); Florian Boje, German designer (from Hamburg) who studied at Brera and who is also Cristina’s husband (they have a 14 year old daughter). These are more or less their roles: Piccois the artist, Santucci the precise one, Boje the philosopher. However, they are very pleasant. If only there were more like them.
Lorenzo Viola is a brain that got back home. One of those who, after a long and valuable experience abroad, decided to buy a ticket back to Italy. Obviously with a completely different approach to things from before. Milanese from Rho, 40 years old, architect, Viola is back from London, he opened his own studio and eight months ago he also opened a wine bar, Bicerìn, in the Corso Buenos Aires district (Via Panfilo Castaldi, 24). Here he tells us how it all went. Prosit.
Great-grandson of the famous nineteenth-century composer Amilcare Ponchielli, son of the first Italian photo editor Gianni Amilcare Ponchielli – died in 2001, he worked for Max, Amica, Sette – Barnaba Ponchielli is a tireless cultural worker who is as original as he is versatile, he does a bit of everything, a real agitator. A true Milanese, 42 years old, Barnaba has a small record label, Sangue Disken, which publishes the works of young artists who certainly don’t participate at the Sanremo Festival. He also organizes the musical programming in some city venues, art exhibitions (also in bars), he publishes photography books (the last one, Fotofinish, is a collection of photos dedicated to his father), he has written for newspapers… And he started acting in the prison of Volterra.
How do the Milanesi manage parenting? When asked this very simple question, Elisabetta Rossini (on the left) and Elena Russo (on the right) answer clearly and unequivocally. They are two pedagogy experts of 38 and 41 years old, the first one from Varese and the second one from Milan. They’ve known each other since their first day of college and together, in 2009, they opened a practice for family counseling near Piazza Lima. They speak in a calm, engaging and reassuring way. In short, they make sure they are told everything. In this case, the roles are reversed: they speak and what they say on the relationship between parents and children is very interesting, though a bit disturbing. Careful, because they don’t mince words!
For a year and a half now, in the Lambrate area there is a market where everybody – almost everybody, the selection is strict – one Sunday a month can display and sell anything from leather jackets, collection video games, deco furniture , vinyl records, sneakers etc. It’s called East Market and it replicates in Milan the colorful and refined atmosphere you experience in East London. The idea, so simple and effective, came to the couple – in life and work – Gianluca Iovine and Linda Ovadia, 32 and 36, the first from Merate (Lecco) and the second from Milan, and who in such a short time they managed to bring the East Market to the attention of thousands of people. Next appointment, Sunday 21st February, as always from 10 am to 9 pm (in Via privata Giovanni Ventura 14/15). I talked with Gianluca in a bar a few steps from the Colonne di San Lorenzo about this and more. Linda, who was punctual for the photos appointment, didn’t show up for the interview.
Ilaria Boccardi came to Milan by chance eight years ago and from that day on she felt at home. She wanted to change, to say goodbye to certain people, to live in another city. Obviously she was also looking for a job, which she found here like everything else. It is likely that she won’t leave the ‘cold and rigid’ Milan. Ilaria was born in 1981 in Taranto where she also grew up and she graduated in Communication studies at the Sapienza University of Rome. She now works as a press officer in Parole&Dintorni, one of the most important and popular public relations agencies for the Italian show business. Ilaria has just come back from San Remo, where she managed the communication campaign on behalf of Enrico Ruggeri, ranked fourth with the song Il primo amore non si scorda mai.
This gentleman in the picture below, who doesn’t look like Gabriel Garko nor Carlo Conti, and not even any of the Dear Jack, is called Michele Monina and has written about songs for ilfattoquotidiano.it for a little over a year. In all this time he managed to piss off many people – artists, record companies, press officers etc. – to be read a lot – so far about six million contacts – to be detested by most of the journalists who cover more or less the same issues. Unlike them – who are almost always boring for lack of news, style and their old Democristiano Doroteo DNA – Monina has a smooth and competent writing, maybe sometimes a bit too vulgar and self-centered, but always pleasant and irreverent. For example, reviewing Laura Pausini’s new album, he wrote: ‘If she had wanted the album’s title to be more pertinent with its concept (Simili, Ed.), she could have easily entitled it A cazzo di cane…. (Italian for ‘Ass-backwards’). In short, Monina doesn’t mince words. If you follow the Sanremo Music Festival and, like everyone else, you like to shoot everyone down in front of the TV in the company of relatives and friends, remember his name and occasionally throw a glance at what he writes. Milanese from Ancona, 47 years old, wife and four children, he has published 66 books – especially on music – that have sold about one million copies. He is currently in Sanremo and, if someone doesn’t run him over, will be back in town next Sunday.
At the appointment for the photos and the interview he showed up as you see him, with a black mask, and that way – after an hour and a half – he left. He never took it off. And that’s fine: the gimmick is good and must be defended by all means. Valerio Massimo Visintin, respected and feared food critic for the Corriere della Sera, adopted this strategy in 2009 and it still works: no one knows what he looks like, and so he can continue to go around restaurants in Milan and in Italy without being recognized. Milanese doc, 52 years old, married with no children, Visintin – who is an Inter fan and is keen to say it – has just published PappaMilano 2016 – 150 addresses where you can eat well without spending a fortune. When the buzzer rang, and I saw him disguised in the small monitor, it seemed like a scene from Fantômas. Serious stuff.
Sandro (on the right in the picture) and Andrea (on the left) have formed a well-matched couple in life and work since 2003. The first is 39, the second 40. One is a well-known and esteemed designer- in Italy and abroad he designs furniture, lamps, yacht interiors etc. – The second is a lawyer who, after meeting Sandro, dropped everything to take care of the legal aspects and communication of their company. Sandro Santantonio was born and raised in Racale (Lecce), Andrea Cantù in Monza, but both have been Milanesi for years. I met them in their nice loft near the Naviglio della Martesana, on the North-East side of Milan (at the end of Via Padova), where they live and work. I started with Sandro then, after an hour, Andrea joined us.