Born in Padua in 1975, active in the world of Italian music (Cremonini, Renga, Negrita, Tiromancino, Paola Turci …), Geneva Gulinelli has been a milanese since 2007. She is single with no children, she loves sparkling wine, pop music (of course) and cars (she likes speeding). If from her portrait byAndrea Colzani she looks quite strong, well, that’s how she actually is. When Ginevra is working she is like Kim Jong-Un in a skirt. Apart from that, she is as good as gold. Ginevra grew up in Padua, studied in Bologna, had her first valuable work experience in Rome in 2003. Four years later, by chance, a fast and promising train passed by and she took it right away. It was heading to Milan. “I found out that working in communication in the Capital’’ she says “is possible only if you’ve been familiar with the right environment for a long time. It was not my case, of course, and since I wanted to make my way up in the music business, that in Italy has its hub in Milan, I started being honest with myself and looking around. It went well. In Rome, at the May Day Concert in 2007, I met the person that would soon become my employer. Behind the stage we talked for a while, the next day we met again, after a week I packed my bags.” When she was hired by Riccardo Vitanza’s communication agency Parole&Dintorni, the most famous and respected in the Italian music circuit (it works for Ligabue, Francesco De Gregori, Elisa, Antonello Venditti, Litfiba, Pooh, etc.), Ginevra began to discover Milan.